Adhering to the teaching philosophy of integrating industry and education and promoting education through competition, on the afternoon of May 6th, 2022, Zhejiang Jianuo Exhibition Co., Ltd. and the School of Economics and Social Welfare of Zhejiang Shuren University jointly held the 9th Jianuo Cup · Zhejiang Shuren University Exhibition Planning Competition.
Due to the requirements of epidemic prevention and control, this competition was held in the "online + offline" form. There were eight teams of junior students from the major of exhibition economy and management participating this competition. Each team presented their creative plan in the form of "8-minute video presentation and 7-minute on-site reply". The themes of the entries were not only full of variety, but also closely related to current hot topics of social and economic development, involving carbon neutrality, digitally enabling enterprise development, smart elderly care, agricultural tourism and consumption, Shaoxing Opera Culture and others. After more than two hours of intense competition, the First Yue Jin Zhao Experience Festival 2023 was awarded with the first prize; Zhejiang and Sichuan Hand in Hand to "Help+" Agricultural Tourism and Consumption Festival 2023, and the 2023 Yangtze River Delta SMEs Digital Enablement Conference got the second prizes; the First "Wo Men" Health Festival in Hangzhou 2024 and the 2024 Shanghai Smart Pension Industry Expo were awarded with the third prizes.
The Zhejiang Shuren University Exhibition Planning Competition was held in the form of university-enterprise cooperation, which not only conformed to the university's goals of talent training, fully exercised and demonstrated the innovative thinking and professional quality of our university's students majoring in exhibition, but also helped to meet the needs of enterprises to efficiently select talents, developed new business development directions, and achieved common progress between the university and enterprises.